In Latencia SL we think that the Marketing is the set of tactics and strategies which mission is to achieve those products, services and ideas can be acquired and assimilated by an objective public who is previously determined, on a concrete market. The marketing, in addition, designs scenes where the consumers sometimes created and, other times detected, new needs and it establishes, in both cases, the way of satisfying them providing positive and verified experiences to them. The marketing turns this way into the science of creating stable exchanges based on the mutual confidence.
Latencia designs for its clients the Marketing plan, where the strategies of promotion exposed to continuing, the advertising conventional and not conventional means to using, the minimal necessary budget, the possibilities of tactical rectification, the marked chronogram and the follow-up and the analysis of the results.
The Marketing plan is a document where takes form in a systematic way the set of actions that are going to follow to achieve a few certain aims in the space of concrete time, being based on the conditions of a given scene and depending on a budget assigned to the effect. The action can be, for example, to launch to the market a new product or service, and the way of positioning a web site for the sale of products or services across the ecommerce. Certainly, in the Marketing Plan, there are included detailed analyses of the competition, of the product or service, of the capacity of response, this way that a rigorous follow-up of the execution degree of the project adapted to a chronogram.
Our company provides our clients, in case they need it, the way of doing an advanced use of Internet, integrating to the Net in the set of company marketing strategies. Our advice includes studying the application of any digital utility in any area related to the daily activity of marketing of the company in order to achieve an improvement in the management of the same one and especially an increase of the sales.
